I don’t know about you, but I really like burgers.
So getting a free burger every day sounds pretty freaking awesome. And it’s not just a fantasy: Melbourne, Australia burger joint Cafe 51 is offering a lifetime, one-a-day supply of delicious, free burgers right now.
There’s just one teeny, tiny catch.
Get Free Burgers for Life… If You’re Willing to Go Under the Needle
To score #freeburgersforlife from this Aussie joint, you’ve gotta prove your devotion beyond the shadow of a doubt… by getting a burger tattooed on your body.
And that’s not the only stipulation.
It’s gotta be one of the burgers on the cafe’s menu (which includes one called “The Meataxe”), it’s gotta be life-size — and it’s subject to a one-tattoo-per-person limit, lest you get overzealous.
I guess some people are really serious about their beef.
Is It Worth It to Get Tattooed for Freebies?
Although it might be a fun way to score some free eats (if you’ve got the pain tolerance), this deal does leave us with a few questions.
For one thing, what happens if the restaurant goes out of business? About 80% of restaurants shut their doors before their fifth anniversary, estimates CNBC.
Also, with that many applicants, what criteria will Cafe 51 use to decide who wins the prize? You’d better choose your 25 words very carefully.
But if you’re willing to undergo permanent body modifications for a deal (#extremepennyhoarders), you should know Cafe 51’s campaign isn’t the only one of its kind.
Ohio grilled cheese chain Melt Bar and Grilled offers customers 25% off for life to the “very elite group of slightly warped individuals” willing to get a tattoo of one of its logos.
And although the link on its actual website seems to be dead, fashion company Ecko is fabled to offer a lifelong 20% discount to those who etch its rhino into their skin.
Honestly, getting a tattoo is a big enough commitment — and a worthy enough piece of advertising — that you might just ask your own local burger (or pizza, or ice cream) joint if they’d offer freebies if you’re willing to use your body as a billboard.
You never know if you don’t try, right? And if worse comes to worst, well… you can always get a cover-up tattoo.
Maybe of a burger.
Your Turn: Would you get a burger tattoo for a lifelong supply of free burgers?
Jamie Cattanach is a staff writer at The Penny Hoarder who has eight tattoos — none of which are food items. Her writing has also been featured at The Write Life, Word Riot, Nashville Review and elsewhere. Find @JamieCattanach on Twitter to wave hello.