McCormick Is Hiring a Director of Taco Relations — and Paying $100K

hand with taco coming from colored background
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There’s a new job out there paying $100,000 to taste tacos, research tacos, film tacos, celebrate tacos, Tweet tacos and talk tacos. And not just on Taco Tuesday. Every day for four months.

Yeah, this sounds like a classic Homer Simpson dream bubble, but it’s actually legit. McCormick, the spice company, is hiring its first Director of Taco Relations. The gig pays $25,000 a month for up to 20 hours of work a week during September, October, November and December. That figures out to $312.50 an hour. (Picture the dollar signs in Homer’s glazed eyes.)

No previous taco experience required, but you must be passionate about that fabulous folded food group. Expertise in producing social media content is also a plus. You must apply by 11:59 p.m. July 20 and submit a video no more than two minutes long.

McCormick suggests including some of the following info in your video:

  • Your go-to and out-of-the-box taco recipes, taco tips and tricks, and insights gleaned as a taco connoisseur
  • Your favorite taco-themed trivia and fun facts
  • Are you team hard shell or team soft shell and why?
  • Your applicable taco experiences, qualifications and skill sets
  • Your feelings on the perfect taco toppings
  • Most importantly, you should be able to answer the question: Why is being McCormick’s Director of Taco Relations your dream gig?

The Tasks of Director of Taco Relations

If your typical day includes eating a taco with one hand while trolling TikTok with the other, then you’ve already been training for this dream job. Spotting taco trends and posting content other taco devotees will appreciate are key tasks. Other duties include:

  • Working with the McCormick kitchens team to develop innovative taco recipes
  • Sharing easy taco recipes for breakfast, lunch and dinner
  • Helping taco fans and followers execute these recipes at home
  • Collaborating with McCormick’s creative and social teams for celebrating National Taco Day, National Margarita Day and Taco Tuesday
  • Making taco lovers aware of ways to use McCormick’s taco seasoning beyond the traditional taco
  • Minimal travel to McCormick’s headquarters in Hunt Valley, Md., and other taco travel required

Click here for more specifics on the job and video format.

Katherine Snow Smith is a senior writer for The Penny Hoarder. 


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