Einstein Bros. Wants to Make You a Morning Person With Bribe of Free Food

einstein bros. coffee on table
Joey Newcombe under Creative Commons

You know the sound your stovetop makes when you’re opening up the gates of heaven with a spatula and some strips of pork belly?

I’m talking about the sizzle, pop and crack of frying bacon. You know that sound. I know you do. And I know it’s the only thing that gets you out of bed on Sundays.  

What if you didn’t need to wait until Sunday to have that spiritual awakening? Could it be the key to having that Sunday funday feel every day? Would it be the cure for your Monday blues?

Einstein Bros. Bagels thinks so. And it has come up with one of the most unique ways we’ve ever heard of to get your butt in gear –– and fill your stomach –– in the mornings for free.

How to Get Free Food From Einstein Bros.

Einstein Bros. wants everyone to be a morning person. The easiest way to do that? Have people download a ringtone of their favorite morning sounds, like bacon sizzling, eggs frying, a rooster crowing or coffee brewing, and give them a freebie in return.

I’ve seen a lot of freebies, but I’ve never seen one quite like this.

To download the MP3 of your favorite morning sound, head to Einstein Bros.’s wake-up page to make your selection. After clicking on one, it’ll prompt you to enter your email address. The MP3 will be sent to your email, along with a coupon for a free egg sandwich with any purchase.


According to Delish, the coupon includes Einstein’s two new sandwiches: the Cheesy Wakin’ Bacon and the No Yolk.

I don’t know about you, but this would make me a morning person in no time.

Here’s to better mornings!

Kelly Anne Smith is a junior writer and engagement specialist at The Penny Hoarder. Catch her on Twitter at @keywordkelly.